Company

TRAIN YOUR SALES TEAM LIKE YOU'D TRAIN A SPORTS TEAM

Actors rehearse. Athletes practice. Your sales team deserves the same — without burning a single real lead.

THERE'S NO GOOD WAY TO PRACTICE SELLING

There is no good way to train salespeople other than time and experience. That's not scalable — it builds a few senior sellers, not an army of great ones.

Internal role-plays lack variety and are impossible to scale. They depend on whoever is available, and they never feel like the real thing.

The alternative is learning by doing — which means burning valuable leads and pipeline with reps who aren't yet ready for the conversation.

AI BUYER PERSONAS.
INFINITE REPS.
🎭

Infinite Buyer Personas

We use AI to generate an infinite number of buyer personas your team can practice against — with different personalities, values, priorities, and objection styles.

🛡️

Safe Simulation

Your team practices objection handling, sales scripts, and difficult personalities in a safe simulation — then walks into the real meeting already prepared.

More At-Bats

Think of it as a practice field for sales. Don't burn leads — get reps. Unlimited practice before every deal, every quarter, every new hire.

YOUR ROLE. YOUR REPS.
📊

Sales Leaders

VP Sales, CRO, CCO — give your entire team unlimited practice before every deal. See where reps hesitate and which talk tracks actually convert.

🎯

Sales Enablement

Scalable, repeatable training that goes beyond a slide deck. Build drills around your actual product, buyer, and objection landscape.

🚀

Founders Doing Their Own Selling

Practice the pitch before the meeting, not during it. Test what resonates and walk in with confidence — even if you're not a "sales person."

💪

New Reps Ramping Up

Build muscle memory without risking real pipeline. By the time they're in a live meeting, they've already had that conversation a dozen times.

HEALTHTECH. MANUFACTURING. AND BEYOND.

We're starting with SaaS and product sales companies in healthtech and manufacturing — industries where deal sizes are large and the cost of a blown pitch is real.

There are over 3,500 healthtech SaaS companies and 6,500 medical device companies in the US alone. Add manufacturing and other industries and the addressable market grows rapidly.

But the platform works for any product, any sector, any deal size. If your team sells, they need to practice.

$1M+
Potential new revenue per year by helping your team close just 10 more deals at $100K average deal size.
20×
Our target ROI for every customer. We want the value to be undeniable.
PRINCIPLES, NOT PLATITUDES
01

Reps Over Theory

Practice beats reading. Your team should get unlimited at-bats before the real meeting — not another certification.

02

Your Buyer, Not a Generic One

Every persona is built from your product, your sector, and your deal. Not a template. Not a "sample customer." Yours.

03

Test, Don't Assume

Does Challenger work for you? Does leading with ROI beat leading with the problem? Stop guessing. Find out.

04

Consultative, Not Transactional

We work with your team during onboarding and keep refining personas as you record and transcribe real sales conversations.

THE PEOPLE BEHIND THE REPS
LA

Laku Adedoyin

Co-Founder

HL

Haibo Lu

Co-Founder

DON'T BURN LEADS.
GET REPS.

Join the early access list and be first in when we launch.

Request Early Access